CRadle - Early pregnancy loss support

Louise Zeniou, had an Ectopic Pregnancy in 2015 at Ormskirk Hospital Gynecology

E Ward. As a result of her experience Louise went on to found CRADLE.

CRADLE is a family. A large family made up of early pregnancy loss ambassadors,

all of which have experienced ectopic pregnancy, miscarriage, missed miscarriage,

molar pregnancy or compassionate induction. Each ambassador is linked to an NHS Trust

of their choice, often where they received care during the loss of their baby or, in some cases,



One of the projects at CRADLE is the emergency comfort bag project; where comfort bags are

given to bereaved parents during their hospital stays. The most important thing in the comfort

bags is the "Dear friend" letter. It signposts women to CRADLE’s support from their hospital bed,

even before they go home. This aims to show that they are not alone, it's okay to talk about what's

happened, we are always here and to break the isolation that so many women feel when they've suffered a loss. 


They also include items such as toothbrushes and toothpaste, wipes, lip balm, hairbrush, bobbles, peppermint tea (to relieve the pain caused by trapped air from surgery) and sunflower seeds to plant in memory of their baby, or in some cases, babies.


Baby loss can affect people differently so CRADLE is constantly developing services and community projects to help bring bereaved families together. Current projects include early pregnancy loss football teams (#cradlefootball), knitting clubs (#cradleknitting) and plant therapy (#cradlesunflowers). Using the hashtag #cradlecommunity keeps people up to date on projects in local areas.


Moving forward CRADLE are planning an inhouse counselling service. The aim is to provide 6 sessions of counselling to a woman who has suffered any type of early pregnancy loss to 23 weeks and 6 days gestation. CRADLE aims to work closely with employers to ensure support is in hand for all employees should they need it.


CRADLE & Covid 19

CRADLE are no longing asking for donations of toiletries, instead, items such as hand creams and body creams that are not core items are being gifted to NHS staff as a way to say thanks for their hard work at this time. “Dear Friend” letters are given to every family experiencing baby loss at this time and there are two weekly support groups online. CRADLE are also supporting hospitals alongside 4Louis, creating memory boxes for families of victims of Covid 19.

A note From PlaIt Mum's Kay on how she became involved with CRADLE:

My partner and I lost a baby, a baby we had called Reg, in 2017. I was under the care of a lovely midwife in Bramhall and then had a D&C at Stepping Hill hospital. Sadly I felt like just another person having the op, on a conveyor belt of women waiting to go into theatre. I felt alone, sad and alone. Post op the nurse wheeled me out and after an hour I was told I could leave. I wasn't offered any information about support groups or ways in which I could come to terms with our loss. I didn't want anyone else to feel that way, I wanted it to change. I wanted every parent who left hospital without their baby to feel loved and to know where they could turn to for help. The universe answered me; I met Louise Zeniou.